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Yonder Seat Projection Model explained
If the 2024 General Election campaign is remembered at all, it will be as much for the sheer variety of voting intention estimates and the seat projections they have spawned as for any policy announcements or political gaffes.
Is the culture you have the culture you need to succeed?
Views
Digital exclusion: 4 ways to create digitally inclusive strategies
We’ve all been there: a digital train ticket that won’t scan or trying to navigate a ticket machine that just …
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News
Yonder shortlisted for four AURA awards
We’re delighted to be on the shortlist for four AURA Awards! To be recognised by AURA for our work with …
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News
Yonder ranked among top innovation and marketing consulting firms in the UK 2023
Have you heard?! We’ve received a gold standard rating in Consultancy.uk’s Top consulting firms in the UK for innovation and …
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Views
Can customers tell you how to run your business?
The business benefits of moving from customer centric to customer driven strategy Businesses talk a big game about customer needs, …
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Views
Reorienting people and culture to support business recovery
The world’s companies are re-opening their doors to begin their recovery. But when health and safety are paramount concerns, the …
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Whitepaper
‘It’s the taking part that counts’ – so why aren’t women taking part in sport?
If viewership of women’s sport is going up, why isn’t that translating into increased participation? Our latest report explores the underlying …
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Views
Reimagine your brand for enduring customer driven business success
Where do you see your business in 30 years? It’s 1993 and AOL is the most popular search engine. Fast …
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Views
The coronation: a right royal challenge is one that many businesses will recognise
Using Yonder Clockface, Rick Nye looks at what brands can learn from the royal challenge about appealing to audiences with …
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