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Concerned Consumers Index

The poll covered the following topics: Profile of a Concerned Consumer; Corporate reputation of brands; Sector focus on Mobile phones; Views on topical issues related to brands.
Populus interviewed a random sample of 1198 adults aged 18+ online between 26th May 2007 and 27th May 2007. Interviews were conducted across England and the results have been weighted to be representative of all English adults.

Fieldwork dates
26 May, 2007


27 May, 2007