Published by:

Concernened Consumer Index

The poll covered the following topics: Profile of a Concerned Consumer; Corporate reputation of brands; Sector focus on Toy companies; Views on topical issues related to ethical Christmas gifts.

Populus interviewed a random sample of 1158 adults online aged 18+ between 14th December 2007 and 17th December 2007. Interviews were conducted across England and the results have been weighted to be representative of all English adults.

Fieldwork dates
14 December, 2007


17 December, 2007