Published by:

Concerned Consumer Index

The poll covered the following topics: Profile of a Concerned Consumer; Corporate reputation of brands; Sector focus on home and garden companies.

Populus interviewed 1,011 adults aged 18+ online between 26th February and 1st March 2010. The results have been weighted to be representative of all adults.

Fieldwork dates
26 February, 2010


1 March, 2010