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Is the booming dupes market a wake-up call for luxury brands?
Counterfeits and copycat designs have always been prevalent in the luxury market, but a booming dupes trend is making it harder for luxury houses to
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Yonder Parliamentary Concern Tracker, January 2021
Between November 2020 and January 2021 Yonder surveyed 90 MPs in the latest wave of Yonder’s parliamentary research.
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Yonder COVID-19 tracker, January 2021
Results of Yonder polling conducted among 4,174 UK adults between 11-14 January 2021.
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2020 in review: coronavirus dominates attention like no other event
In our end-of-year roundup, we take a look at the biggest news stories of 2020. It comes as no surprise …
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Yonder COVID-19 tracker, December 2020
The latest Yonder polling finds approval of the UK Government’s response to COVID-19 has reached its lowest point in 2020.
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Corporate reputation and the post-pandemic recovery
With the COVID-19 vaccine being rolled out, attention is turning to the post-pandemic recovery. We asked opinion formers their expectations …
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Senior stakeholders impressed by supermarkets’ ability to deliver on their promises in 2020
As we shift from the UK’s second lockdown toward the tiered reality of the coming months, we explore the impact …
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Vaccine in sight, Coronavirus continues to grip Britain’s attention
The beginning of November 2020 saw the US presidential election overtake coronavirus as the most noticed news story. But, since …
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Parliamentary Concern Tracker
In September and October 2020 Yonder surveyed 99 MPs in the latest wave of Yonder’s parliamentary research.
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Views
With Black Friday cancelled, what can retailers do to help save their Christmas?
Manfred Abraham, Co-CEO of Yonder, offers his thoughts on Lockdown 2.0 and the threat to life of the British High …
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