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Is the booming dupes market a wake-up call for luxury brands?
Counterfeits and copycat designs have always been prevalent in the luxury market, but a booming dupes trend is making it harder for luxury houses to
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There’s a revolution transforming women’s sports. Are retail brands keeping pace?
In 2024, the sector will generate $1.28 billion in revenue; the data should be sounding alarm bells for brands. Women’s …
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John Lewis: Never Knowingly Undersold, until now?
John Lewis has been a trusted heritage brand for more than a decade, but its shine has dulled somewhat in …
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Yonder Seat Projection Model explained
If the 2024 General Election campaign is remembered at all, it will be as much for the sheer variety of …
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Yonder hires strategic U.S. lead to further boost long-term client growth stateside
Yonder, the leading consultancy that blends insight, strategy and imagination to unlock unrealised opportunities for its clients, today announced the …
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Why Greggs is beating Pret in the battle of the lunch break
There’s an old saying in London – you’re never more than 6ft from a rat and 50m from a Pret …
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Planning for Pride Month? Focus on LGBTQ+ consumers, not industry approval
Pride Month is always a topic for debate when brands are setting out their yearly marketing strategy. It’s a campaign …
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Why highlighting the artistic side of luxury fashion is the key to better shopping experiences
In November and December, U.S. retail industry sales rose 3.8 percent compared to the year before. Economists seemed surprised by retail results …
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Suite dreams: three areas for change for luxury hospitality in 2024
Luxury hospitality is booming once again. In the UK, luxury hotels are seeing a steep rise in room rates, with …
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Unlock the power of the purple pound: why improving accessibility is a commercial decision
One in five people in the UK has an accessibility need or is living with a disability – that’s an …
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