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Our work

MAYRLIFE

Can you build on the past and be fit for the future?

FORMULA E

How do you maximise audience engagement?

RADISSON HOTEL GROUP

How do we evolve our complex, global portfolio?

Our views

The five paradigm shifts in loyalty

Loyalty is evolving fast. From co-creation to continuous engagement, explore five key shifts redefining how brands build lasting customer relationships.

Digital image depicts financial markets movement and experimentation.

Experimentation – Harness uncertainty and fuel discovery

In today’s volatile environment, static strategy falls short. Learn how business experimentation transforms uncertainty into opportunity and drives confident decisions.

image depicts an ultra luxury hotel lobby with a skyline of buildings visible through the window

From vision to guest experience: Creating a new era of luxury and ultra-luxury hotels

The world of luxury and ultra-luxury is changing. While this space has historically weathered economic uncertainty better than most sectors, brands are still feeling pressure