Counterfeits and copycat designs have always been prevalent in the luxury market, but a booming dupes trend is making it harder for luxury houses to
Counterfeits and copycat designs have always been prevalent in the luxury market, but a booming dupes trend is making it …
Most M&A efforts fail by focusing on logos over strategy. Discover four ways to reframe M&A brand strategy – prioritizing …
Who is the new ultra-luxury traveller? Reports and trends pieces abound, and with them, confusion and contradiction. Just eighteen months …
UK water consumers’ concerns are evolving– read how affordability, trust and infrastructure issues are becoming linked.
Automation is revolutionising retail, but how can brands strike the right balance between efficiency and experience? Explore the future of …
Experiential beauty retail strategies are reshaping shopping. Brands must blend online and offline experiences to build authentic, multi-generational connections and …
Discover how deep consumer insights can transform your brand strategy. Learn why understanding people’s values, concerns, and motivations is key …
In central London, you’re never more than a stone’s throw away from a hotel that has played host to royalty. …
Public opinion on nuclear power in the UK is divided, but the right messaging can shift the needle. Explore our …
Subscribe to our mailing list to get the latest views from Yonder.