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5 ways to make consumer insights work for your brand
Discover how deep consumer insights can transform your brand strategy. Learn why understanding people’s values, concerns, and motivations is key to long-term success.
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3 insight-led ideas to navigate ‘giving’ during the cost-of-living crisis
Have you considered how the cost-of-living crisis is affecting charity donations? What can the charity sector do to improve giving …
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The Premier League tops the British Icon Index
The Premier League has topped the British Icon Index for the third time, outperforming other leading British organisations and brands …
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Rishi Sunak’s strategic problem
Rishi Sunak has inherited an unrecognisable Conservative Party. Voters and MPs are made up of more people with different values …
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Introducing our Charity of the Year: The Little Things UK
We’re proud to be supporting The Little Things UK as our Charity of the Year. They’re on an important mission to …
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Are ESG credentials really people’s priority when investing their money?
A good return is still the top priority for investors at present, but ethical investing is likely to become more …
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The Rainbow Gap: The differences between how brands & consumers perceive LGBTQ+ issues
51% of LGBTQ+ individuals think rainbow products are not authentic, so we asked LGBTQ+ audiences what they want to see …
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The secrets to co-running a consultancy with Michael Simmonds & Manfred Abraham
Our co-CEOs Michael Simmonds and Manfred Abraham sat down with Nick Synnott on the latest episode of Climb in Consulting, …
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Are subscription video on demand services a luxury we can live without?
With our latest cost of living crisis research revealing that almost a fifth of Netflix, Prime Video and Disney+ UK …
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Meet the experts who take data science beyond the buzzwords
Data science, machine learning and AI. What do those words mean to your business? We asked one of our data …
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