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Views

6 ways your brand could use NFTs

You have probably heard a lot of talk about NFTs in the news recently. Grimes making $6m in 20 minutes for a series of 10 artworks. Nyan cat, a meme of an animated flying cat with a Pop-Tart body leaving a rainbow trail, going for $600k.

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Research

Parliamentary Concern Tracker

In September and October 2020 Yonder surveyed 99 MPs in the latest wave of Yonder’s parliamentary research.

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Views

With Black Friday cancelled, what can retailers do to help save their Christmas?

Manfred Abraham, Co-CEO of Yonder, offers his thoughts on Lockdown 2.0 and the threat to life of the British High …

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News

Could Election Day overtake Coronavirus in the race for public attention?

Public attention in the UK has been focused on the Coronavirus pandemic more or less consistently since February. But as …

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News

Yonder: New launch reimagines consultancy model

Today marks the launch of Yonder – a new consultancy combining research, strategy, imagination and activation to respond to the …

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News

Netflix but don’t chill: the businesses working hardest to meet customer needs during COVID-19

The Yonder Opportunity Index has ranked seventy of the biggest businesses in the UK according to their ability to meet …

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Views

Seize the moment: innovation in the Time of Corona

The economic turbulence caused by Covid-19 has left established businesses across the world facing unique challenges. Clients across all sectors …

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Views

Reorienting people and culture to support business recovery

The world’s companies are re-opening their doors to begin their recovery. But when health and safety are paramount concerns, the …

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Views

Understanding what really matters to people now and what it means for your organisation

Imagine lifting the lid on the lives of households across Britain as the coronavirus pandemic evolves. We did just that.

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Views

Welcome disruption – what’s here to stay?

Businesses have been forced to adapt to survive. But which of these changes will stick around?

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News

This is a creative call to arms

Do you see it too? The same repetitive approach to brand design. Safety embedded in every new visual identity. The …

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